{"id":43403,"date":"2014-09-11T17:13:00","date_gmt":"2014-09-11T17:13:00","guid":{"rendered":"http:\/\/sticky-highjinx.flywheelsites.com\/?p=43403"},"modified":"2025-03-24T08:57:19","modified_gmt":"2025-03-24T12:57:19","slug":"3-ecommerce-trends-changing-erp-landscape","status":"publish","type":"post","link":"https:\/\/envistacorp.techyscouts.dev\/en-au\/2014\/09\/11\/3-ecommerce-trends-changing-erp-landscape\/","title":{"rendered":"Three eCommerce Trends That Are Changing the Retail ERP Landscape"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<h2 class=\"wp-block-heading\" id=\"h-indicators-of-sustained-growth-in-retail-ecommerce\">Indicators of Sustained Growth in Retail eCommerce<\/h2>\n\n\n\n<p>The following trends are strong indicators of the sustained growth in the retail eCommerce channel and reinforce the importance of tightly integrating the eCommerce channel with the end-to-end omni-channel shopping experience.<\/p>\n\n\n\n<p>For retailers, it is imperative to choose an ERP platform that enables improved customer loyalty through personalized shopping experiences, while also providing real-time visibility into the sales trends across each channel.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-trend-1-growing-ecommerce-sales\">Trend 1: Growing eCommerce Sales<\/h3>\n\n\n\n<p>The eCommerce market has experienced explosive growth rates that continue to climb. According to the U.S. Census Bureau\u2019s quarterly report on <a href=\"https:\/\/www.census.gov\/retail\/mrts\/www\/data\/pdf\/ec_current.pdf\" rel=\"noreferrer noopener\" target=\"_blank\">retail eCommerce sales<\/a>, U.S. retail eCommerce sales for the first quarter of 2014 were estimated at $71.2 billion, an increase of 15 percent from the first quarter of 2013. Similarly, the first quarter of 2013 experienced almost identical growth during the same period in 2012. Since 2005, the percentage of eCommerce sales relative to total retail sales has jumped more than four percent (or roughly $45 billion).<\/p>\n\n\n\t\t<div data-elementor-type=\"page\" data-elementor-id=\"52755\" class=\"elementor elementor-52755\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-8de2c8a elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"46473\" data-id=\"8de2c8a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d2163ed\" data-eae-slider=\"29256\" data-id=\"d2163ed\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-inner-section elementor-element elementor-element-5ac7440 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"66912\" data-id=\"5ac7440\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5eee6fa\" data-eae-slider=\"23278\" data-id=\"5eee6fa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d23f41a elementor-grid-1 elementor-posts--align-left elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"d23f41a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;cards_columns_tablet&quot;:&quot;1&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-85828 post type-post status-publish format-standard has-post-thumbnail hentry category-white-paper tag-inventory-management tag-manufacturing tag-commerce tag-supply-chain\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/web.envistacorp.techyscouts.dev\/12-dirty-little-secrets-of-inventory-optimization\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20.jpg\" class=\"attachment-full size-full wp-image-85829\" alt=\"A business report cover shows a person in a yellow safety vest using a tablet, with the title: \u201c12 Dirty Little Secrets Retailers and Manufacturers Need to Know About Inventory Optimization\u201d on a blue and gold background.\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b37cae7\" data-eae-slider=\"49949\" data-id=\"b37cae7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f47ab32 elementor-grid-1 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"f47ab32\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;cards_columns_tablet&quot;:&quot;1&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-85828 post type-post status-publish format-standard has-post-thumbnail hentry category-white-paper tag-inventory-management tag-manufacturing tag-commerce tag-supply-chain\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/web.envistacorp.techyscouts.dev\/12-dirty-little-secrets-of-inventory-optimization\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20-300x300.jpg\" class=\"attachment-medium size-medium wp-image-85829\" alt=\"A business report cover shows a person in a yellow safety vest using a tablet, with the title: \u201c12 Dirty Little Secrets Retailers and Manufacturers Need to Know About Inventory Optimization\u201d on a blue and gold background.\" srcset=\"https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20-300x300.jpg 300w, https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20-150x150.jpg 150w, https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20-60x60.jpg 60w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">White Paper<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/web.envistacorp.techyscouts.dev\/12-dirty-little-secrets-of-inventory-optimization\" target=&quot;_blank&quot;>\n\t\t\t\t12 Dirty Little Secrets Retailers and Manufacturers Need to Know About Inventory Optimization\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Get the low-down on the secrets retailers and manufacturers need to know about inventory optimization. <\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/web.envistacorp.techyscouts.dev\/12-dirty-little-secrets-of-inventory-optimization\" aria-label=\"Read more about 12 Dirty Little Secrets Retailers and Manufacturers Need to Know About Inventory Optimization\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tDownload\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-trend-2-increased-mobile-device-use\">Trend 2: Increased Mobile Device Use<\/h3>\n\n\n\n<p>The recent &#8220;Custora E-Commerce Pulse Mobile Report,&#8221; published by Custora (a predictive analytics platform for eCommerce), examined how consumers&#8217; increasing use of mobile devices is contributing to explosive growth in the mobile commerce market. The report analysed data from more than 100 retailers, 70 million consumers and $10 billion in transaction revenue. Here are some of the key findings:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Since 2010, the U.S. mobile commerce market grew from $2.2 billion to\u00a0$42.8 billion in 2013.<\/li>\n\n\n\n<li>In the past four years, the percentage of traffic to eCommerce sites from mobile devices jumped from 3 percent to 37 percent.<\/li>\n\n\n\n<li>Cross-device shoppers are a small but growing customer segment \u2013 as of Q1 2014,12 percent of online shoppers make purchases on more than one device, up\u00a0from only 4 percent in 2012.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img  decoding=\"async\" src=\"https:\/\/cdn2.hubspot.net\/hub\/190312\/file-1608768535-png\/images\/blog\/custora-graph.png\" width=\"840\" height=\"609\" alt=\"eCommerce Pulse Report Graph\" title=\"eCommerce Pulse Report Graph\"\/><\/figure>\n<\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-trend-3-consumer-demand-for-an-omni-channel-experience\">Trend 3: Consumer Demand for an Omni-Channel Experience<\/h3>\n\n\n\n<p>Sixty-seven percent of the retailers surveyed in the RSR Report, &#8220;Supply Chain Execution 2014: Making Omni-channel Profitable,&#8221;identified &#8220;the change in consumer expectations to provide a more seamless omni-channel experience&#8221; as one of their top three business challenges. One of the many ways retailers are responding to this challenge is by leveraging Microsoft ERP technology to connect their various retail channels and enable omni-channel fulfilment processes.<\/p>\n\n\n\n<p>Within the framework of a retail ERP system, retailers need to be able to improve customer engagement by utilizing a variety of different tactics, including: customer specific pricing, omni-channel wish list offerings (e.g., customers build a customized list of desired products online that can be accessed in the store through the POS by the sales associate), and flexible delivery options (i.e., splitting orders, buy online pick-up in store). Additionally, it is becoming more common for retailers to extend their online reach by publishing products to third party marketplaces, such as eBay and Amazon; retailers need the same visibility and control over this channel as with their physical and online stores.<\/p>\n\n\n\n<p>In order to compete and better service customers, retailers must have access to a single, comprehensive view of each customer, including purchase history, buying activity and outstanding service requests.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-driving-retail-commerce-with-erp-technology\">Driving Retail Commerce with ERP Technology<\/h2>\n\n\n\n<p>As eCommerce and mobile commerce shopping options expand, a consumer faced with inconvenience or a negative customer service experience will simply take his or her business elsewhere. &nbsp;In order to deliver a true omni-channel retail experience to the customer, retailers need to ensure that they have the proper tools and technology to develop and execute an omni-channel retail strategy.<\/p>\n\n\n\n<p><strong>Download our white paper, \u201c<a href=\"https:\/\/web.envistacorp.techyscouts.dev\/driving-retail-commerce-and-customer-engagement-with-erp\" target=\"_blank\" rel=\"noreferrer noopener\">Driving Retail Commerce and Customer Engagement with ERP Technology<\/a>\u201d to gain more insight into these important trends!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>These three trends are strong indicators of the sustained growth in the retail eCommerce channel and reinforce the importance of tightly integrating the eCommerce channel with the end-to-end omni-channel shopping experience. <\/p>\n","protected":false},"author":22,"featured_media":34786,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_searchwp_excluded":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[3475],"tags":[3523,3776,3514],"class_list":["post-43403","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-enterprise-resource-planning-erp-systems","tag-omnichannel","tag-commerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>3 eCommerce Trends Shaping the ERP Landscape | enVista<\/title>\n<meta name=\"description\" content=\"Discover how three key eCommerce trends are transforming the ERP landscape for retailers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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