{"id":43663,"date":"2019-04-18T14:14:00","date_gmt":"2019-04-18T14:14:00","guid":{"rendered":"http:\/\/sticky-highjinx.flywheelsites.com\/?p=43663"},"modified":"2025-03-04T01:38:52","modified_gmt":"2025-03-04T06:38:52","slug":"ecommerce-shipping-3-tips-every-subscription-box-company-needs-to-know","status":"publish","type":"post","link":"https:\/\/envistacorp.techyscouts.dev\/en-au\/2019\/04\/18\/ecommerce-shipping-3-tips-every-subscription-box-company-needs-to-know\/","title":{"rendered":"E-commerce Shipping: 3 Tips Every Subscription Box Company Needs to Know"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<h2 class=\"wp-block-heading\">Subscription Box Shipping Tips to Reduce Cost and Improve Customer Experience<\/h2>\n\n\n\n<p>If you&#8217;re a subscription box company, you know there&#8217;s no shortage of competition. BirchBox, BarkBox, Stitchfix, FabFitFun, Blue Apron, Hello Fresh, Dollar Shave Club. Boxes for socks, wine, food, razors, clothing, feminine products, coffee, workout apparel, cocktails and more. There\u2019s no shortage of these companies.<\/p>\n\n\n\n<p>BirchBox started the retail trend back in 2010, banking on consumers loving the idea of getting a \u201csurprise\u201d package every month and keeping them coming back for more by providing a unique and high-end customer experience. In 2006, the subscription e-commerce market was a scant $57 million. Today it is nearly $3 <em>billion<\/em>.<\/p>\n\n\n\n<p>It is estimated that there are well over 3,000 subscription box companies like Birchbox in the United States alone. Subscription services aren\u2019t limited to niche products and startups either \u2013 just this week, Wal-Mart <strong><a href=\"https:\/\/www.cnbc.com\/2019\/04\/15\/walmart-launches-its-first-subscription-box-for-apparel-with-kidbox.html\" rel=\"noreferrer noopener\" target=\"_blank\">announced<\/a><\/strong> a partnership with KidBox to create their first subscription box service for children\u2019s apparel.<\/p>\n\n\n\n<p>In order&nbsp;for your company to stay solvent,&nbsp;you can&#8217;t afford to take huge hits when it comes to your biggest expense: shipping.<\/p>\n\n\n\n<p>Subscription box companies can control these costs and ensure the success of the operation by optimizing three key areas:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"#contracts\"><strong>Contracts<\/strong><\/a><\/li><li><a href=\"#shipping\"><strong>Shipping<\/strong><\/a><\/li><li><a href=\"#customer-expectations\"><strong>Packaging\/Customer experience<\/strong><\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Negotiate Favorable Contract Terms From the Start<\/strong><\/h2>\n\n\n\n<p>From a contracting perspective, it is extremely important for subscription box companies to&nbsp;negotiate&nbsp;two things:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>No early termination option for the carrier<\/li><li>Revenue tiers<\/li><\/ul>\n\n\n\n<p>As a nascent company, you are more than likely looking to be a high-growth company and seeking to expand, both where you ship and how much you ship.<\/p>\n\n\n\n<p>If growth comes at a pace where your contract becomes disadvantageous to the carrier, you do not want them to have the ability to terminate the contract and re-work it to their benefit without a fee.<\/p>\n\n\n\n<p>Having revenue tiers in your contract is another good idea. Revenue tiers will allow your company room to grow. Establishing these terms early will help them be more advantageous to you down the line.<\/p>\n\n\n\t\t<div data-elementor-type=\"page\" data-elementor-id=\"52755\" class=\"elementor elementor-52755\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-8de2c8a elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"33312\" data-id=\"8de2c8a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d2163ed\" data-eae-slider=\"90933\" data-id=\"d2163ed\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-inner-section elementor-element elementor-element-5ac7440 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"43735\" data-id=\"5ac7440\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5eee6fa\" data-eae-slider=\"65883\" data-id=\"5eee6fa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d23f41a elementor-grid-1 elementor-posts--align-left elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"d23f41a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;cards_columns_tablet&quot;:&quot;1&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-85828 post type-post status-publish format-standard has-post-thumbnail hentry category-white-paper tag-inventory-management tag-manufacturing tag-commerce tag-supply-chain\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/web.envistacorp.techyscouts.dev\/12-dirty-little-secrets-of-inventory-optimization\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20.jpg\" class=\"attachment-full size-full wp-image-85829\" alt=\"A business report cover shows a person in a yellow safety vest using a tablet, with the title: \u201c12 Dirty Little Secrets Retailers and Manufacturers Need to Know About Inventory Optimization\u201d on a blue and gold background.\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b37cae7\" data-eae-slider=\"95975\" data-id=\"b37cae7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f47ab32 elementor-grid-1 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"f47ab32\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;cards_columns_tablet&quot;:&quot;1&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-85828 post type-post status-publish format-standard has-post-thumbnail hentry category-white-paper tag-inventory-management tag-manufacturing tag-commerce tag-supply-chain\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/web.envistacorp.techyscouts.dev\/12-dirty-little-secrets-of-inventory-optimization\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20-300x300.jpg\" class=\"attachment-medium size-medium wp-image-85829\" alt=\"A business report cover shows a person in a yellow safety vest using a tablet, with the title: \u201c12 Dirty Little Secrets Retailers and Manufacturers Need to Know About Inventory Optimization\u201d on a blue and gold background.\" srcset=\"https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20-300x300.jpg 300w, https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20-150x150.jpg 150w, https:\/\/envistacorp.techyscouts.dev\/en-au\/wp-content\/uploads\/sites\/4\/2021\/12\/MicrosoftTeams-image-20-60x60.jpg 60w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">White Paper<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/web.envistacorp.techyscouts.dev\/12-dirty-little-secrets-of-inventory-optimization\" target=&quot;_blank&quot;>\n\t\t\t\t12 Dirty Little Secrets Retailers and Manufacturers Need to Know About Inventory Optimization\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Get the low-down on the secrets retailers and manufacturers need to know about inventory optimization. <\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/web.envistacorp.techyscouts.dev\/12-dirty-little-secrets-of-inventory-optimization\" aria-label=\"Read more about 12 Dirty Little Secrets Retailers and Manufacturers Need to Know About Inventory Optimization\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tDownload\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\n\n\n<h2 class=\"wp-block-heading\" id=\"shipping\"><strong>2. Optimize Your Shipping at the Outset<\/strong><\/h2>\n\n\n\n<p>The actual price of shipping subscription boxes can be prohibitive and an easy way to turn a money maker into a money loser. Here are some key tips to avoid that scenario:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Don\u2019t pay to ship air<\/li><li>Optimize your package size<\/li><li>Ship at the appropriate service level<\/li><li>Have clean customer and invoice data<\/li><\/ul>\n\n\n\n<p>With the introduction and popularization of dimensional weight pricing among most national carriers, shippers must be very cognizant of their packages so they aren\u2019t spending more than they need.<\/p>\n\n\n\n<p>First and foremost, don\u2019t pay to ship air! Just because there is no weight associated with excess space in a box, does not mean you aren\u2019t being charged for the larger box. Package size should be carefully optimised to be only as large as they absolutely need to be. These changes may only save a small percentage \u2013 but that adds up when you\u2019re dealing with tens of thousands of shipments or more.<\/p>\n\n\n\n<p>It is also important to optimise the service levels at which you ship. Because&nbsp;subscription shipments are recurring transactions (once a month or quarter usually), the shipments should be planned well in advance so that you are not shipping next-day. Arrival time is of the essence, but since they can be pre-planned, you can ship ground\/USPS\/smart post at a lower service level&nbsp;to reduce your overall spend.<\/p>\n\n\n\n<p>Having clean customer data is also important. Getting charged for address corrections or shipping charge corrections for things that are recurring can add up to a huge expense. If you are always shipping something wrong \u2013 you\u2019re always going to get charged, and you shouldn\u2019t expect the carrier to help you out. Many high-growth companies don\u2019t pay attention to invoicing and get charged for things they shouldn\u2019t.<\/p>\n\n\n\n<p>This is why visibility to invoice\/shipment data is crucial. You need to have the ability to audit those charges to ensure carriers are not charging you more than they should. Ultimately, having the proper tools to analyse your freight spend allows you to make better business decisions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"customer-expectations\"><strong>3. Leverage Your Packaging for Customer Experience<\/strong><\/h2>\n\n\n\n<p>The last point is simple. Like any retailer, subscription box companies rely on keeping their customers happy. The subscription model allows for customers to leave at any time, which can lead to very volatile revenue.<\/p>\n\n\n\n<p>The key to keeping customers&nbsp;is to delight them. Obviously the product needs to be superior and up to the standards of the customer, but subscription box companies also need to focus on their (very few) touchpoints with the customer, which includes the packaging itself.<\/p>\n\n\n\n<p>You aren\u2019t going to get UPS\/FedEx workers to wear your uniform or have a white-glove presentation so your customer experience needs to focus on the package and the unboxing experience. This could include filler, personalized notes, a nice box, etc.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion: How enVista Can Help<\/strong><\/h2>\n\n\n\n<p>There are many considerations for subscription box companies as they continue to grow and shipping costs become increasingly important for them. By following the preceding advice, they should be able to set themselves up for long-term success.<\/p>\n\n\n\n<p>We help companies of all sizes optimise their shipping and reduce transportation costs. Learn more about our <strong><a href=\"https:\/\/envistacorp.techyscouts.dev\/transportation-solutions\/\">transportation services<\/a><\/strong> or reach out to <strong><a href=\"https:\/\/envistacorp.techyscouts.dev\/contact\/\">start a conversation<\/a><\/strong>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Subscription box companies live or die by how well they manage their shipping costs. Learn 3 key tips to make sure your company fully optimises shipping.<\/p>\n","protected":false},"author":22,"featured_media":43664,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_searchwp_excluded":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[3475],"tags":[3630,3514,3718],"class_list":["post-43663","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-ecommerce","tag-commerce","tag-supply-chain-optimization"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>3 Ecommerce Shipping Tips for Subscription Boxes | enVista<\/title>\n<meta name=\"description\" content=\"Subscription box companies live or die by how well they manage their shipping costs. Learn 3 key tips to make sure your company fully optimises shipping.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/envistacorp.techyscouts.dev\/en-au\/2019\/04\/18\/ecommerce-shipping-3-tips-every-subscription-box-company-needs-to-know\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 Ecommerce Shipping Tips for Subscription Boxes | enVista\" \/>\n<meta property=\"og:description\" content=\"Subscription box companies live or die by how well they manage their shipping costs. 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